Designer Ross Lovegrove is truly a pioneer when it comes to industrial design. He combines depth and thoughtfulness with emerging technologies and new materials. There is always embedded a deeply human and respectful approach in his designs. His organic design and earth-centric works are inspired by the logic and beauty of nature mixed with social and environmental consciousness. His pieces offer minimal forms of maximum beauty. Let´s meet Ross and hear about his ongoing quest to create forms that touch people’s souls.